You know, I get to busy in this work a day world that sometimes I forget to slow down and remind you how right I usually am. Let’s change that right now, shall we. See, back in 2003 (You hadn’t heard the word ‘blog’ yet) I did a little story on United Airlines. United Airlines are simply poorly run. Always have been since I been here, and remain to this day. Anyhow, back in 2003 United was doing terribly as usual. They had a genius idea that to raise profits they would start a NEW airline.
Seems like an awfully expensive way to raise capital, don’t it? This new airline would be a low fare no frills carrier. Because it was United Airlines, I was immediately suspicious they were up to something retarded. They were. They went out and made a whole new airline called ‘Ted’. It was meant to be a play on UniTed, get it? Clever, until I found out that all Ted flights were MORE expensive than regular carriers. MORE money, less services. I did them one better in my piece ‘RetarTed‘.
So, why are we discussing this five years later? Turns out, Ted was a super bad idea. They never made any money, and the ticket prices were never cheaper for the consumer. So, with all the problems in the economy now, United airlines is shuttering Ted.
This has been rather satisfying for me, but sad too. See, United could have avoided this five years ago by lowering fares and negotiating with the unions to be more competitive. They didn’t listen to the market. Worse, they didn’t listen to me. There is a great quote from Richard Branson of Virgin fame. He was once asked how to be a millionaire. He answered, quite seriously, start with a billion dollars, and open an airline.
My point being, I was right. I was correct. I warned you and you didn’t listen. You would be wise to start reading here more. Then, quote me to your friends (often). Then, when my prophecy-like visions come to pass… you will look like a genius. See what I do for you, readers?